Branded Calling ID™ · Authorized reseller of TIP Solutions
Your name on the screen, every time you call.
Verified business identity on outbound calls — your name, your logo, and the reason you're calling, cryptographically signed end-to-end. You pay only for the calls that actually display.
What your customer sees instead of an unknown number
An authorized path into the BCID™ ecosystem
CTIA · BCID™
The industry-led, standards-based Rich Call Data ecosystem.
TIP Solutions
Authorized BCID™ Onboarding and Vetting Agent.
Cubic Leap Technologies
Authorized reseller of TIP Solutions.
Clearfield Partners
Channel partner of Cubic Leap Technologies.
Product
Branded Calling ID — trusted identity, clear intent.
BCID™ is an industry-led, standards-based Rich Call Data (RCD) ecosystem, secure by design. Built on STIR/SHAKEN, every branded call is signed end-to-end and carries your verified name, logo and call reason to your customer's smartphone — and it can't be spoofed.
80%
of consumers have stopped answering calls from unknown numbers.
76%
would answer a call showing a name, logo or call reason.
10M+
branded calls originated in 2025.
33M
US enterprises BCID™ is available to.
How it works
01
Onboard & get vetted
TIP Solutions verifies your business identity, phone numbers, display name, logo and call reasons, and handles STIR/SHAKEN certificates and telecom compliance.
02
Every call is signed
A cryptographic signature on the SHAKEN PASSporT confirms the call was vetted by an Authorized Partner, with full A-level attestation.
03
Your brand displays
Terminating carriers trust the signed data and show your name, logo and call reason on supported handsets — never on spoofed calls.
04
Delivery is confirmed
You receive confirmation that your branded information was delivered — and you're billed only for those displays.
Built for trusted reach
Secure by design
Standards-based, end-to-end cryptographically signed calls reduce fraud and bad-actor risk.
You control your brand
Set the name your customers see instead of relying on third-party CNAM data — more accurate and always up to date.
Spam-label protection
Verified identity helps your calls connect instead of being tagged “Spam Likely” or filtered.
Independent vetting
Authorized Partners verify numbers, display names, logos and call reasons against audited industry requirements.
Cross-network coverage
Published BCID Best Practices define the interoperability for one uniform ecosystem across carriers.
Higher answer rates
Customers pick up calls from names they recognize, improving call completion and the customer experience.
Pricing
Pay for the calls that display.
Choose a monthly commitment. Calls that don't display — landlines, non-participating carriers, unsupported handsets — are never billed.
Standard
Starter
For teams testing branded calling or running lighter outbound volume.
$250 / month
2,500 branded displays included
About 4,000 dialed calls
Rate per display
$250 monthly minimum, 2,500 displays included. Lowest commitment, list rates.
Most chosen
Growth
For established outbound programs with steady daily dialing.
$425 / month
5,000 branded displays included
About 8,000 dialed calls
Rate per display
$425 monthly minimum, 5,000 displays included. One flat rate, 15% below list.
Volume
Scale
For contact centers and high-volume outbound operations.
$600 / month
7,500 branded displays included
About 12,000 dialed calls
Rate per display
$600 monthly minimum, 7,500 displays included. Our lowest rate, 20% below list.
Included in every plan
No separate charges for any of the following.
- Unlimited registered numbers
- Register as many outbound numbers as you need. No per-line fees.
- No setup or compliance fees
- No setup, per-line, or compliance fees on any plan.
- Logo + call reason combinations
- 5 on Starter, 10 on Growth, 20 on Scale — configurable across your campaigns.
- Spam-label protection
- Verified identity helps your calls connect rather than being filtered.
- Monthly display reporting
- Delivered display counts, reconciled against carrier records.
How billing works
You're billed for branded displays — calls where your name, logo, and reason actually appeared on the recipient's screen, counted by the Branded Calling ID platform.
Calls that don't display cost nothing. Landlines, non-participating carriers, and unsupported handsets are never billed. Today about 62.5% of a typical dial list produces a display, so 2,500 displays is roughly 4,000 dialed calls.
Carrier coverage is expanding. As more networks carry branded display, more of your calls will be branded and answered.
Fees & terms
Logo + call reason combinations beyond a plan's included number (5 for Starter, 10 for Growth, 20 for Scale).
Monthly minimum is billed whether or not the included displays are used. Plan rates require the stated monthly commitment for the contract term of 2–3 years. Dialed-call equivalents are estimates based on a blended display rate and will vary with your list composition and carrier coverage. Term, billing, and service terms are set out in the Customer Service Agreement.
Resources
Learn more about Branded Calling ID.
brandedcallingid.com
Branded Calling ID (BCID™) ↗ (opens in a new tab)
The industry ecosystem: how BCID works, its Authorized Partners and benefits for businesses and carriers.
tipsolutions.com
TIP Solutions Branded Calling ↗ (opens in a new tab)
Onboarding, vetting and STIR/SHAKEN signing from an authorized BCID™ Onboarding and Vetting Agent.
Key terms
- STIR/SHAKEN
- The caller-ID authentication framework that cryptographically signs calls so carriers can verify the originating number.
- Rich Call Data (RCD)
- Your verified name, logo and call reason, carried with the signed call to the recipient's handset.
- Onboarding & Vetting Agents
- Authorized Partners who verify a business and its numbers, names, logos and call reasons before calls are branded.
- Branded display
- A call where your branding actually appeared on screen — the only thing you're billed for.
Make every call recognizable.
Talk to Cubic Leap Technologies or a Clearfield Partners representative to get started.